Getting inquiries from people who discovered your SEO services isn’t rocket science. Optimizing your own site, social media marketing, PPC ads, affiliate programs and word of mouth are just some of the channels that you can leverage to attract leads. If you’re reading this post, I have no doubt that you already have that part figured out. However, lead generation is just one step among several in getting website owners to become paying customers. After the initial exchange of emails, most prospects will ask for a SEO service proposal. [Read more…]